Analytics & CRO Services

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Analytics & CRO Services That Turn Traffic Into Revenue

Inoviqa Agency - conversion rate optimization services website analytics and CRO services analytics and conversion optimization services GA4 analytics setup and dashboards conversion funnel analysis services A/B testing and experimentation services landing page optimization services heatmaps and session recordings analysis eCommerce conversion rate optimization services attribution modeling and reporting services server-side tagging and consent mode setup form analytics and checkout optimization product analytics and event tracking CRO audit and roadmap services website speed and Core Web Vitals optimization pricing, offer, and messaging A/B testing multivariate testing and experimentation programs CRO for SaaS free trial and demo flows eCommerce AOV optimization and upsell testing mobile conversion optimization services personalization and segmentation testing

Launch analytics and conversion rate optimization services designed to find friction, fix leaks, and scale growth. Inoviqa delivers website analytics and CRO services that combine GA4 analytics setup and dashboards, A/B testing and experimentation services, landing page optimization services, and attribution modeling and reporting services to drive measurable, compounding results worldwide.

Why Analytics + CRO Matters

  • Most funnels leak on mobile, forms, and checkout—small fixes can unlock outsized gains.

  • Reliable data powers better decisions: clean GA4 event tracking and conversion funnel analysis services reveal exactly what to optimize next.

  • Structured A/B testing and experimentation programs create repeatable wins that improve conversion rates, average order value, and customer LTV.

What We Provide — Deliverables You Get

CRO Audit & Conversion Research

Diagnose drop‑offs across key funnels with quantitative analysis, session recordings, heatmaps, and user feedback.
Deliver a prioritized CRO audit and roadmap services plan with clear impact and effort scoring.

GA4, Events & Dashboards

GA4 analytics setup and dashboards with a clean event schema, conversions, and audiences.
Server‑side tagging and consent mode setup for better data quality and compliance.

A/B Testing & Experimentation

A/B testing and experimentation services for headlines, layouts, offers, pricing, and forms.
Multivariate tests and personalization where sample sizes support it; strict QA and lift validation.

Landing Page & Form Optimization

Landing page optimization services focused on message clarity, social proof, and visual hierarchy.
Form analytics, error handling, and UX changes that reduce friction and boost completion rates.

Checkout & eCommerce CRO

eCommerce conversion rate optimization services that improve PDPs, collections, cart, and checkout.
AOV optimization through upsells, cross‑sells, bundles, free‑shipping thresholds, and incentives.

Speed & Core Web Vitals

Website speed and Core Web Vitals optimization with image pipelines, code splitting, caching/CDN, and script control.
Performance budgets enforced across templates to maintain long‑term speed.

Attribution & Cohort Reporting

Attribution modeling and reporting services combining GA4 with cohort and LTV views.
Channel, campaign, and creative diagnostics that tie experiments to ROI, not just clicks.

Personalization & Segmentation (When Ready)

Audience‑based experiences for new vs returning, high‑intent segments, and geo/device contexts.
Offer sequencing and dynamic content that complements paid and email nurtures.

How We Work — A Proven 7‑Step Process

STEP

01

Discover & Define

Align on goals, primary conversions, data gaps, and target KPIs.

STEP

02

Instrument & Verify

Implement GA4 events, conversions, dashboards, and consent/tagging; validate data.

Inoviqa Agency - conversion rate optimization services website analytics and CRO services analytics and conversion optimization services GA4 analytics setup and dashboards conversion funnel analysis services A/B testing and experimentation services landing page optimization services heatmaps and session recordings analysis eCommerce conversion rate optimization services attribution modeling and reporting services server-side tagging and consent mode setup form analytics and checkout optimization product analytics and event tracking CRO audit and roadmap services website speed and Core Web Vitals optimization pricing, offer, and messaging A/B testing multivariate testing and experimentation programs CRO for SaaS free trial and demo flows eCommerce AOV optimization and upsell testing mobile conversion optimization services personalization and segmentation testing

STEP

03

Audit & Prioritize

Analyze funnels, speed, UX, and content; produce a prioritized CRO roadmap.

STEP

04

Test & Learn

Run A/B tests on pages and forms; validate lift with clean stats and QA.

STEP

05

Fix & Roll Out

Ship winning variants, speed fixes, and UX improvements to core templates.

STEP

06

Attribute & Report

Map results to revenue with attribution and cohort dashboards.

STEP

07

Iterate & Scale

Expand tests, add personalization, and raise performance targets quarterly.

Case Highlights — Quick Wins With Measurable Impact

CMS website design services, Custom CMS website design, SEO‑optimized CMS websites, CMS maintenance and support packages
CMS website design services, Custom CMS website design, SEO‑optimized CMS websites, CMS maintenance and support packages

Timelines

  • Weeks 1–2: discovery, analytics instrumentation, baseline dashboards
  • Weeks 3–4: CRO audit, roadmap, quick‑win fixes
  • Weeks 5–8: first A/B tests and speed improvements, report results
  • Ongoing: monthly testing cadence, quarterly strategy refresh, scale wins across templates

What’s Included Month‑to‑Month

  • Analytics health checks, event updates, and dashboard maintenance

  • 1–3 active experiments (traffic‑dependent) plus rollout of winners

  • Conversion research refresh (heatmaps/sessions) and speed reviews

  • Monthly insights report and next‑month priorities

FAQs — Detailed Answers to Common Questions

A complete program: GA4 event tracking and funnel setup, dashboards, CRO audit and roadmap services, A/B testing and experimentation services, landing page and checkout optimization, speed and Core Web Vitals work, and attribution modeling and reporting services. Everything is prioritized by impact and implemented with QA and measurement.

Data cleanup and obvious UX fixes can move metrics in 2–4 weeks. A/B testing cycles typically deliver measurable lift in 4–8 weeks. Larger gains compound over 3–6 months as more winning variants ship and are rolled out across templates.

GA4 and Looker Studio for reporting, server‑side tagging and consent mode setup where applicable, heatmaps and session recordings for behavior insights, and best‑fit testing platforms. For eCommerce, native platform tracking is aligned to GA4 events and funnels.

Conversion research informs prioritization: biggest funnel leaks, highest‑traffic templates, and changes with strong hypothesis. We blend quantitative analysis with UX heuristics, SEO/paid intent, and engineering feasibility.

Experiments are QA’d across devices and browsers, monitored for technical issues, and validated against agreed metrics. We avoid early stopping, respect sample sizes, and use consistent statistical thresholds.

Yes. Shopify, WooCommerce, Magento, Webflow, WordPress, and headless stacks are supported. We align event tracking, feeds, and checkout instrumentation with GA4 analytics setup and dashboards and platform best practices.

Insights from CRO drive better landing pages, creative, and keyword targeting. Winning variants become new defaults for SEO; paid campaigns drive traffic to tested, higher‑converting pages for better ROAS.

Ready to turn traffic into revenue with Analytics and CRO?

Book a 30‑minute strategy call to plan events, tests, and timelines.