Launch a modern, SEO‑optimized CMS website that is simple to update, fast to load, and designed to convert. Inoviqa Agency builds custom websites on WordPress, Shopify, Wix, Squarespace, Framer, and Webflow—tailored to brand, business goals, and content workflows.
Many CMS sites are slow, difficult to edit, and lack search optimization. That hurts rankings, conversion rates, and team productivity. A better build changes that:
Component-based templates built for speed, brand consistency, and quick editing.
Role-based access for editors, marketers, and admins to keep governance clean.
Mobile‑first layouts, image optimization, lazy loading, and clean code for speed.
Proper headings, metadata, internal links, and optional schema for rich results.
Trusted apps for forms, caching, security, CRM, email, multilingual, and more.
Minimal bloat: only maintainable, well‑supported extensions are used.
Role permissions, gated content, memberships, and customer portals.
E‑commerce setup: products, payments, shipping, taxes, coupons, and analytics.
Safe migration of URLs, media, metadata, and redirects to protect SEO equity.
Live training and SOPs so non‑technical teams can edit with confidence.
GA4 events, goals, funnels, and dashboards—plus Search Console setup.
Heatmaps or session recordings when needed for UX insights and CRO.
Updates, backups, uptime monitoring, vulnerability patching, and fixes.
Quarterly audits for speed, accessibility, and SEO improvements.
01
Define goals, audiences, and KPIs; audit your site and stack; map sitemap and templates. Deliverables: sitemap, template list, permissions model, success metrics.
02
Create low‑fidelity wireframes and clickable prototypes to validate structure and flows. Deliverables: wireframes, prototype links, content model outline.
03
Design a responsive system with reusable components for speed and consistency. Deliverables: design library, home/service/blog/landing page templates.
04
Add copy and media with on‑page SEO: headings, meta, alt text, and internal links. Deliverables: populated pages, navigation, URL structure, redirects.
05
Cross‑device testing, accessibility checks, security hardening, and performance tuning. Deliverables: QA log, performance report, accessibility and security fixes.
06
Editor training, soft launch, and go‑live with monitoring and a rollback plan. Deliverables: training docs/video, post‑launch QA checklist.
07
Maintenance, updates, and optimization backed by analytics and user feedback. Deliverables: monthly reports, quarterly audits, enhancement roadmap.
✅ WordPress: best for content‑heavy sites, full SEO control, and custom features.
✅ Shopify: purpose‑built eCommerce with secure checkout and powerful apps.
✅ Wix & Squarespace: fast deployment, beautiful templates, and simple editing.
✅ Webflow: refined, custom visual design with strong responsive control.
✅ Framer: modern, animation‑rich marketing sites with a smooth editing experience.
It depends on goals, budget, integrations, and who will maintain the site. WordPress fits content‑driven sites and complex features. Shopify is ideal for eCommerce with secure payments, inventory, and apps. Wix and Squarespace are great for small businesses that want fast, beautiful sites with basic SEO. Webflow offers advanced visual design and responsive control. Framer is excellent for modern, animation‑heavy marketing sites. The right choice comes from matching needs to platform strengths.
Yes. We implement semantic HTML, clean slugs, proper headings, and internal links. Pages get unique meta titles/descriptions, and images get descriptive alt text. Technical basics include sitemaps, robots rules, and Search Console. Performance is tuned for Core Web Vitals. If needed, schema (Organization, LocalBusiness, Product, FAQ) is added to support rich results.
Absolutely. We audit URLs, traffic, and backlinks, then map 301 redirects for any changes. Metadata, alt text, and structured data are preserved. Internal links are updated to avoid redirect chains. After launch, we monitor coverage, 404s, and ranking changes to correct issues quickly.
Shopify leads for native eCommerce (checkout, PCI compliance, inventory, shipping, taxes). WordPress with WooCommerce offers deep flexibility and ownership but needs strong hosting and maintenance. Wix/Squarespace suit smaller catalogs with quick setup. Webflow eCommerce works best for small to mid‑size catalogs with custom design needs. For subscriptions, B2B rules, multi‑currency, or advanced discounts, Shopify or WooCommerce is usually the right fit.
We optimize images (responsive sizes, next‑gen formats), minimize CSS/JS, defer non‑critical scripts, and set smart font loading. Caching and CDNs reduce latency. We avoid plugin/app bloat, remove unused scripts, and leverage performance tools at the server and platform level. Post‑launch, we run recurring speed audits to keep pages fast.
Hosted platforms (Shopify, Wix, Squarespace, Framer, Webflow) manage core security and uptime. WordPress needs active care: core/theme/plugin updates, backups, a firewall/WAF, 2FA, and restricted admin roles. Across all platforms, SSL is enforced, strong passwords are used, and admin access is limited. Our maintenance includes updates, backups, and vulnerability monitoring.
Yes. We tailor the editor experience with reusable blocks/components and clear naming so anyone can add sections, update copy, and publish pages safely. We include training, SOPs, and recorded walkthroughs for your team.
Yes. We implement proper URL structures (subfolders or subdomains), hreflang tags, translated metadata, and localized schema. WordPress uses multilingual plugins; Shopify uses translation apps; Wix, Squarespace, and Webflow have native or integrated solutions. We align the language setup with SEO and editorial needs.
Yes. We integrate GA4, Search Console, tag managers, CRM (HubSpot, Salesforce), email (Klaviyo, Mailchimp), chat, scheduling, and ad pixels. WordPress supports almost any integration; Shopify has a robust app ecosystem; Wix, Squarespace, Webflow, and Framer integrate with popular tools and embeds.
Typical timelines: 4–6 weeks for small sites, 6–8 weeks for mid‑size, and 10–12+ weeks for eCommerce, migrations, or multilingual builds. Timelines depend on design complexity, templates, content readiness, integrations, and feedback speed.
WordPress: hosting, domain, premium plugins (if used), and maintenance. Shopify: platform plan, apps, and payment fees (if not using Shopify Payments). Wix/Squarespace/Webflow/Framer: hosting plans and any add‑ons. We help select plans that balance features, speed, and cost.
Yes. Accessibility is built in: color contrast, keyboard navigation, focus states, semantic markup, descriptive alt text, ARIA where needed, and clear form errors. We test and fix issues to improve inclusivity and compliance.
Yes. We can write or refine copy, map keywords to pages, structure headings, create FAQs, and add schema. We set meta titles/descriptions, alt text, and internal links. Optional content plans include blogs and topic clusters to grow organic traffic.
We define KPIs at kickoff and track Core Web Vitals, organic traffic, conversions (forms, calls, sales), bounce rate, and keyword movement. GA4 events and funnels are set up, and monthly reports guide a quarterly optimization plan.
Our team will answer all your questions. we ensure a quick response.
Book a 30‑minute strategy call to define scope, features, and timelines.
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