Rank Higher, Get More Traffic, and Grow Your Business
Your customers are searching for your services online. But if your website isn’t ranking on Google’s first page, you’re losing business to competitors. Our SEO services help you gain top rankings, increase organic traffic, and generate quality leads.
With data-driven SEO strategies, we ensure your website is optimized for search engines while delivering a great experience to users.
Why Web Analytics & Data Tracking Matter
✅ Understand Your Audience – Track user behavior, demographics, and interests.
✅ Improve Marketing ROI – Identify what works and eliminate wasted ad spend.
✅ Enhance Website Performance – Detect and fix drop-off points in the customer journey.
✅ Make Data-Driven Decisions – Use real-time insights to refine strategies.
We ensure your analytics setup is accurate, actionable, and aligned with your business goals.
Our SEO Process
Our Web Analytics & Data Tracking Services
Web Analytics Setup & Integration
We configure industry-leading analytics tools to track and measure website performance, ensuring accurate data collection.
✔ Google Analytics (GA4) & Google Tag Manager
✔ Facebook Pixel & Conversion API
✔ Heatmaps & Session Recording
✔ Custom Event & Goal Tracking
Conversion Tracking & Funnel Optimization
We analyze user journeys and implement tracking systems to identify areas for improvement, helping you convert visitors into paying customers.
✔ Setup tracking for leads, purchases & form submissions
✔ Analyze customer touchpoints across different channels
✔ Optimize website conversion funnels
Advanced eCommerce & Lead Tracking
For eCommerce businesses and lead-based companies, we offer in-depth sales and lead attribution tracking to maximize ROI.
✔ Enhanced eCommerce tracking for WooCommerce & Shopify
✔ Lead tracking for service-based businesses
✔ Attribution modeling for paid ads & organic sources
Reporting & Data Insights
We don’t just collect data—we analyze, interpret, and provide actionable recommendations to help you grow.
✔ Custom dashboards in Google Looker Studio
✔ Monthly performance reports & deep insights
✔ Data-driven recommendations for marketing improvement
How Our Web Analytics Services Benefit You
📈 Increase Conversions – Identify and fix drop-off points in your sales funnel.
📊 Improve Marketing Efficiency – Track the success of your campaigns and optimize spending.
🛒 Enhance eCommerce Tracking – Get deeper insights into customer purchase behavior.
🚀 Make Smarter Decisions – Use real-time data to guide your business strategy.
Why Choose Us?
✅ Certified Web Analytics Experts – Google Analytics, Tag Manager & Facebook Pixel specialists.
✅ Custom Tracking Solutions – Tailored to your unique business goals.
✅ Actionable Insights & Reports – Not just data, but strategic recommendations.
✅ Ongoing Support & Optimization – We ensure your tracking system stays accurate & up-to-date.
what you get
What You Get with Web Analytics & Data Tracking
Unlock the power of data-driven decision-making! Our Web Analytics & Data Tracking services help you gain deep insights into user behavior, campaign performance, and conversion optimization—so you can make informed choices that drive business growth.
Advanced Data Tracking & Setup
We implement Google Analytics, Tag Manager, and other tracking tools to capture precise data about your website visitors, interactions, and conversions—giving you a complete picture of performance.
Actionable Insights & Reporting
Raw data means nothing without interpretation. We provide clear, easy-to-understand reports with real-time insights that help you refine your marketing strategy and boost ROI.
Conversion Rate Optimization (CRO)
Turn visitors into customers with data-backed improvements. We analyze user journeys, identify drop-off points, and optimize funnels, pages, and CTAs to maximize conversions.
Compliance & Data Accuracy
We ensure GDPR, CCPA, and privacy law compliance while implementing error-free tracking setups that eliminate data discrepancies—so you can trust your analytics.
Creating Success
Creating Success with Data-Driven Decisions
Success isn’t just about having data—it’s about using it effectively. Our Web Analytics & Data Tracking services transform raw numbers into actionable insights, helping you optimize performance and achieve business growth.
Precision Tracking & Measurement
We set up advanced analytics tools to track every interaction, ensuring you have accurate, real-time data to make strategic business decisions.
Insightful Reporting & Optimization
Data without context is meaningless. Our customized reports highlight key metrics, trends, and opportunities, enabling you to refine your marketing and website strategy.
Maximized Conversions & Growth
Through user behavior analysis and A/B testing, we help you fine-tune landing pages, content, and marketing campaigns—boosting conversions and driving higher ROI.
“Numerique PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing
FAQ
FAQs about paid search management
Looking to learn more about paid search management for your business? Browse our FAQs:
Web analytics is the process of collecting, analyzing, and reporting website data to understand user behavior, optimize performance, and improve conversions. It helps businesses make data-driven decisions, track marketing ROI, and enhance user experience.
GA4 is the latest version of Google Analytics, designed for a more event-based tracking system, cross-platform insights, and enhanced privacy compliance. Universal Analytics (UA) relied on session-based tracking and is now being phased out in favor of GA4.
You can track website visitors in real time using tools like Google Analytics 4 (GA4), Google Tag Manager, Hotjar, and Microsoft Clarity, which provide live data on user sessions, page views, and interactions.
Conversion tracking measures specific user actions on your website, such as purchases, sign-ups, or form submissions. It is done using tools like Google Analytics, Facebook Pixel, and Google Tag Manager, which track and report conversions across different marketing channels.
The most important web analytics metrics include:
✔ Traffic Sources – Where visitors come from (organic, paid, referral, direct).
✔ Bounce Rate – The percentage of users who leave without interacting.
✔ Session Duration – How long users stay on the site.
✔ Conversion Rate – Percentage of users who complete a goal.
✔ Pages per Session – Average number of pages viewed in a visit.
Google Tag Manager simplifies the process of adding and managing tracking codes (tags) without modifying website code. It allows for event tracking, conversion tracking, and third-party tool integrations (Google Ads, Facebook Pixel, LinkedIn Insight Tag, etc.).
Web analytics focuses on analyzing user behavior, website performance, and marketing effectiveness. Data tracking involves collecting raw data through tools like Google Tag Manager, server-side tracking, and APIs to ensure accurate reporting.
You can track clicks and button interactions using Google Tag Manager and Google Analytics (GA4 Event Tracking). These tools help you set up custom event tracking for user actions like button clicks, downloads, and video views.
Heatmaps visually represent where users click, scroll, and spend the most time on your website. Tools like Hotjar and Microsoft Clarity provide heatmaps that help identify high-engagement areas and optimize website design.
To improve tracking accuracy, follow these best practices:
✔ Use Google Tag Manager for proper event tracking setup.
✔ Implement UTM parameters for campaign tracking.
✔ Enable server-side tracking for more accurate data collection.
✔ Regularly audit Google Analytics settings to remove spam traffic.
